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Department of School of Management

Specialization Options for Business Majors

Accounting:   The accounting specialization is for students who are interested in becoming Certified Public Accountants or working in the field of accounting. Accounting specialization courses include CPA eligibility requirements along with electives in international accounting and forensic accounting.  Students in this specialization will be encouraged to pursue internships in the field in order to apply the skills learned in the classroom and enhance their career prospects for the future. 

Finance:   The finance concentration focuses on financial analysis and risk measurement and the financial technologies and tools that analysts and managers use to make business decisions. Courses cover topics such as securities, risk management, financial statement analysis and international finance.  Recent NJIT graduates from our finance concentration are addressing the need in the financial services industry for IT savvy business analysts at companies such as JPMorgan Chase, UBS, and Prudential. 

Marketing:   The marketing concentration covers topics from product development and management to consumer behavior, to international marketing.  Students also learn about marketing technology intensive products and services, which requires an understanding of how those products or services can help a business and an understanding of the technologies used in the product. Courses emphasize selling and promotion, product design and market research, and internet marketing.  Recent graduates with a marketing concentration work at companies, such as Devix Corporation, L'Oreal and Fujifilm.  

Innovation and Entrepreneurship: The Innovation and Entrepreneurship concentration is a 21 credit concentration within the SOM’s BSBU (124 credits)  that will help prepare you for careers where you will be commercializing new ideas into new business ventures and new business lines for existing ventures.  In addition to business fundamentals in accounting, economics, marketing, and management, students will learn about New Venture Management and Financing.

Management Information Systems:   The management information systems concentration focuses on the style and design of information systems that improve business effectiveness.  The technical component of the degree provides the skills to understand information systems and the management component of the curriculum teaches students to manage MIS projects and to understand how information systems are used to meet business objectives. Coursework includes programming languages, systems analysis and design, and applications of information technologies to business problems.  Some of our recent graduates have attained positions such as IS analyst or consultant and lead front-end developer at firms such as Accenture, Deutsche Bank and Dell.

International Business: The international business concentration (15 credits within the 124 credit BSBU) focuses on global trade and investment and intercultural management and adaptation.   Students may also take courses in the humanities and social sciences with global content to fulfill the GUR requirements, such as international economics and international relations.